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Simple, transparent pricing

Start free with full dashboard access. Upgrade when you need more.

Free
$0forever

Full dashboard access. Start optimizing today.

  • +1 site profile
  • +100 pages per crawl
  • +5 audits/month
  • +Overall HP score + category breakdown
  • +Top 3 recommendations
  • +Top 5 issues shown
  • +20 keyword slots
  • +Full gamification
Most Popular
Growth
$29/month

$24/mo billed annually

Full access to everything. One site.

  • +1 site profile
  • +1,000 pages per crawl
  • +Unlimited audits
  • +Full score breakdowns
  • +All recommendations + AI-powered
  • +All issues with page-level detail
  • +500 tracked keywords
  • +5 competitor comparisons
  • +Google Search Console
  • +Daily scheduled re-crawls
  • +PDF reports
  • +3 team members
Scale
$79/month

$64/mo billed annually

Unlimited sites. Built for teams and agencies.

  • +Unlimited site profiles
  • +10,000 pages per crawl
  • +Unlimited audits
  • +Full score breakdowns
  • +All recommendations + AI-powered
  • +All issues with page-level detail
  • +5,000 tracked keywords
  • +25 competitor comparisons
  • +Google Search Console
  • +Hourly scheduled re-crawls
  • +White-label PDF reports
  • +Embeddable audit widget
  • +Unlimited team members
  • +Priority support

Frequently asked questions

What does free include?

Full dashboard access, 1 site profile, 5 audits/month, overall HP score with category breakdown, top 3 recommendations, top 5 issues, 20 keyword slots, and full gamification. No credit card required.

What do I unlock with Growth?

Everything. Full score breakdowns, all recommendations with AI-powered suggestions, all issues with page-level details, 500 keywords, 5 competitor comparisons, Google Search Console, and daily re-crawls.

What's the difference between Growth and Scale?

Growth gives you full access for 1 site. Scale gives you unlimited site profiles, 5,000 keywords, 25 competitor slots, white-label reports, embeddable audit widget, and unlimited team members.

Can I cancel anytime?

Yes. No contracts, no cancellation fees. Downgrade to free and keep your data.

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